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Photoshop:
Grayscale only - 100% Black & 100% White
Flatten all layers
600ppi @ actual size
If your logo is to be 2" wide the document must be at least 2" wide at 600ppi.
Save as TIFF using LZW Compression
(this results in a smaller file than a JPEG)
Illustrator:
Create outlines of all fonts
Command/Control + shift + O
Save as .pdf or .ai
Put the name of your studio in the file name.
For example:
Smithphotoraphy.tif or Smith.tif
E-mail artwork to:
Artwork@DNLPhoto.com
Good Artwork
Unaceptable Artwork
Convert Colors to Black & White
Remove Drop Shadow & Halftones
Low Resolution, recreate at 600 ppi
Possible correction
Gray will not reproduce, must remove or change gray
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